El arte de hacer preguntas : El método socrático para triunfar en la vida y en los negocios

These pages reveal the secrets to asking high-level questions to obtain key information and win the battle. The best interviewers, reporters, politicians, leaders, and negotiators use what they know about the other party to persuade and close major deals. How do they do it? By asking high-impact questions. The underlying principle of Mario Borghino's questioning techniques is that everyone has a clear vision of what they want to achieve in an interview. The great negotiator, the effective politician, or the professional interviewer never reveals their hand. Instead, through assertive and intelligent questions, they guide the conversation and achieve their objective with the information they have about their interlocutor. If you want to be persuasive to win business, close major deals, and succeed in your interviews and personal life, this book will undoubtedly help you succeed.